The author of the linked piece thinks so.
My own observation is that people seem to have found ways of building followings that have nothing to do with actual interest or personal decisions. When I was building a following it was by hand step by step. It has been eclipsed by the users of various services. In this sense Facebook is the preferable option for social networking. There I at least know the people I see. I have no idea whether Google+ will eclipse either.
Global Online Privacy
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