Let's move to RISK messaging when talking of the GOP
From President Obama to me and a zillion others:
Now we know who we're up against -- a person who would rewind to the same failed economic policies that created the crisis, roll back the rights of women, and return to the social agenda of a century ago.
Is this the right message?
We cannot be sure the GOP will nominate "him".
But if this is correct how 'bout
Whatever the face the risk is the same. A risk of recession or worse. A risk of a return to the dark ages for women. A risk that seniors and children will lose everything.
To me the language of RISK whould dominate messaging when referring to the opposition
That gives us high ground and gives them nada nary an inch
We're not pleading, we're telling it exactly like it is
Frangoulis and Theodorakis are joined by musicians, including two bouzouki players, and a very large audience that is completely familiar with the words. The audience joins in at Frangoulis' prompt.
This is my very favorite Theodorakis melody. Those who know Theodorakis only for his "Zorba" music are in for a treat. When I was in Athens in 1966, for a short period of study with Constantinos Doxiadis, I knew nothing of Theodorakis. But about five years later, my friend Irene Vassos sang "Sto perigiali" to us. I have never gotten the tune out of my mind.
Later, when Irene joined our group to form a travelling company performing "New Rain", I learned to pick out a …
To counter the invidious efforts of Karl Rove and the Brothers Koch, simple videos of everyday people expressing gratitude for specific results from specific things that the President has achieved will create a signature response that will turn the tables on the Super PACs.
There could be an intro that flags lies distortions and anonymous attacks as unreal and even criminal and a cut to what is real, recognizable and not anonymous I am (name). I have lived here in (name) for (time). Thanks to (President Obama's (name) Act ... and so forth for ten seconds. Close with a continuation of the story narrated over evocative images and simple acoustic music.
This would be a fantastic way to counter the attacks on the President. For every specific attack, a video that shows the truth. And grass roots people who intend to vote for the President.